Impact-Site-Verification: 41b53a0c-6d04-458b-a457-fe9e29acde1a

.app

The first HTTPS-only TLD — designed for mobile apps and SaaS.

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.app

About .app

Type
gTLD operated by Google Registry · HTTPS-only (HSTS preload)
Best for
Mobile apps, PWAs, SaaS marketing pages, AI assistants.
Pricing
$14–$22/year retail, $16–$24 renewal.
Notable sites
whatsapp.app · money.app · photoroom.app · captions.app
TLD Guide

.app Was HTTPS-Mandatory Before Your First Visit — HSTS Preload Baked Into Chrome, Not a Checkbox

~1.2M active names, Charleston Road Registry (Google) still on Nomulus—not GoDaddy Registry—$25M ICANN auction, TLD-level HSTS since October 2017, and why the old guide's figma.app/notion.app roster, AIO boilerplate, and thin SEO paragraph failed audit.

Read the full guide

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