River

Category

AI & Machine Learning

Launched

July 16, 2026

Stage

Unknown

Pricing

paid

Founder

Tarek Abillama

Website

rivergtm.com

River provides an AI powered account executive, named Lucy, that instantly joins live video calls with inbound leads. Lucy runs tailored product demos, handles objections, sends proposals, follows up via email and WhatsApp, and closes deals under $25K. For larger deals, she qualifies, demos, and hands off a fully briefed warm prospect to the human sales team. The system operates 24/7, in multiple languages (English, French, Arabic, and more), and integrates with CRM to log all activity. The platform is designed to eliminate the typical delay between a lead expressing interest and the first sales conversation. Instead of scheduling a call days later, Lucy responds immediately, sharing her screen and walking through the product. According to the website, the average call length is 14 minutes, and the average pickup time is 8 seconds. River claims a 92% connect rate and provides a dashboard showing pipeline added, calls run, deals closed, and prospects booked for the team.