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3 articles

Who really runs .link in 2026, why registration counts flatter the namespace, and why a TLD that means “redirect” carries a reputation cost most roundups skip.

~12K tracked names (not 300K), GPTC/NIC.LY/LTT registry stack, Google does NOT treat .ly as a gccTLD, $75–$130+ shelf renewals, verified roofs from bit.ly to visual.ly—and why the old guide's generic-ccTLD line, two-year-minimum myth, and formulaic shortener checklist failed audit.

~17K delegated names (not 200K), TONIC Domains Inc. registry stack, Google does NOT treat .to as a gccTLD, $21–$100 shelf spread, verified roofs from cr.yp.to to g.to—and why the old guide's generic-ccTLD line, notion.to brochure, and 100–200K volume failed audit.